How to Get 5000 Twitter Followers by Next Monday

February 1, 2010 by yelena  
Filed under blog, social media strategy

The single best social networking advice that I’ve ever heard and that’s been corroborated by many was to concentrate on quality, not quantity.  Quality meaning, of course, if you keep producing quality content and interact with others in a personal and un-spammy way, you will end up with a high-value, if possibly kind of smallish, network.  

But what if you really REALLY need to have a lot of followers for some big announcement or… Continue reading

Should I Automate Social Media

January 18, 2010 by yelena  
Filed under blog, social media strategy

If you already have social networking profiles, including LinkedIn, Facebook, Twitter, FriendFeed, etc. then you know that you need a lot of time to maintain all this virtual “real estate”. You also know that as a small business owner you are already pretty much maxed out. Fortunately, automation comes to the rescue!

But wait, aren’t you supposed to be 100% authentic and automation is the opposite of that? Wouldn’t automating some… Continue reading

New Year Resolutions, Not Again!

January 5, 2010 by yelena  
Filed under blog, social media strategy

A few weeks ago I stumbled on a great little blog and immediately subscribed to it. There were two things I loved about it. One was the level of transparency and unpretensiousness @earningathome established from her very first post.

But what really got me hooked on subscribing and reading all the updates (and some of the archives) is the goal-setting and goal-tracking that are at the core of this blog… Continue reading