Book Review – Small Is the New Big – Part 3

Final thoughts about Seth Godin’s Small Is the New Big.

Relax… – turns out, personal freedom, including work-life balance, is one of the top 5 reasons people start their own businesses (here’s another “Been there, made that mistake” T-shirt for my collection). So we’re all looking for something less than 40-50-60 hours a week. Turns out, owning a business is not it. Wait a second though… Let’s… Continue reading

Book Review – Small Is the New Big – Part 2

Continuing reading Seth Godin’s Small Is the New Big.

Guillotine or Rack – something just happened to me – I recently completed a long-term project for a client. Now, the work, while it lasted, wasn’t very inspiring or even challenging. But it seemed safe in its predictability. I knew that it did nothing to help me achieve my long-term or even mid-range goals. And it didn’t bother me nearly… Continue reading

Book Review – Small Is the New Big – Part 1

I’m reading Seth Godin’s Small Is the New Big. It wasn’t something I planned on reading. Still, a few days ago I was approached by a client who asked to write a web copy for new site.

One of the things I ask all my clients to do is to list 3-5 of their competitors. The thing that I see over and over, and this client was… Continue reading