Thinking About Getting Into Social Media? Think Again!

Many business owners are hesitant to get into social media. It sounds too much like hype and another bubble in the making. Small businesses do not have either money or time to waste and getting into social media appears to be just that – a waste of both.

As a business owners you might be thinking about getting on Facebook or Twitter just because everyone does it, including your competitors. If… Continue reading | 1 Comment

5 Mistakes that Undermine Credibility of Your Business

Many work-from-home businesses have low entry barriers. In other words, one can a business started in a matter of days and on a tiny budget. In their rush to open for business, some entrepreneurs skip or cut corners on essential elements that affect credibility of their business. The 5 most common mistakes I see are

1. Not having a professional e-mail address – mamabear1235@hotmail.com might work for your

Why Realtors Need Twitter

Q: Should Reators use Twitter for business?

A: Many realtors realize that it is getting harder and harder to work with the younger clients (I guess, anyone under 40). The young buyers, according to one of the realtors I spoke with recently, are simply too flaky and do not value loyalty. Plus they prefer e-mail, text messaging, and other Internet channels over actual meetings or phone calls.

I happen to completely disagree on the issue… Continue reading

Should I Have a Newsletter, a Blog or Both?

Q: I am a solopreneur. I already spend a lot of time writing for my blog. Now I’m thinking about starting a newsletter, but I really don’t have much time left for content writing. Can I just copy and paste my blog posts into the newsletter?  

A:  The good news is if you are using e-mail management services such as AWeber or ConstantContact, you won’t even need to… Continue reading

Virtual Assistants Can Write Too

The cat is out of the bag now – virtual assistants provide copywriting services! What’s more, there is a significant demand for exactly this type of virtual assistant. You are the living reading proof of this fact. If you bothered to read this far, it is likely you are either

• a VA who offers or thinks about offering content writing services
• or someone looking

Content Writing – From None to Done

I’ve been kicking myself in the pants ever since last Saturday. Let me tell you what happened before I get on with the main topic of content writing. Believe me, there’s a great lesson to learn in the next few paragraphs.

So for the last few weeks I was mulling over the idea of giving up blogging altogether. I even skipped my Wednesday post last week! Then something happened -… Continue reading